Digital Content Strategist
4 weeks ago
At The Crimson Cape, we are passionate about delivering innovative and impactful campaigns that resonate with diverse audiences. As a digital content strategist, you will play a crucial role in crafting compelling campaign ideas that drive engagement and conversions.
We are looking for a talented copywriter and campaign developer with excellent copywriting skills, who understands the nuances of different social media platforms, and can develop engaging, original, and tailored content for various platforms, including blogs, websites, social media, email campaigns, video scripts, and ads.
Social Media Strategy
- Develop and implement a comprehensive social media strategy to maximize engagement and reach.
- Create catchy captions, trendy ideas, and platform-specific posts to drive engagement and conversions.
Content Creation
- Develop engaging, original, and tailored content for various platforms, including blogs, websites, social media, email campaigns, video scripts, and ads.
- Craft compelling narratives that reflect the brand's voice, tone, and personality.
SEO-Friendly Writing
- Integrate keywords seamlessly into content to enhance organic search rankings.
Client Interactions
- Collaborate with designers, strategists, and account managers to conceptualize and execute content ideas for campaigns and projects.
Salary Offered: ₹3 lacs to ₹6 lacs (p.a.)
Requirements
- Bachelor's degree in English, Journalism, Communications, or a related field.
- Excellent written and verbal communication skills.
- Good understanding of social media marketing / management of all platforms.
- 1-3 years of experience as a content / copy writer / social media exec in a digital agency, preferred.
- Exceptional writing, editing, and proofreading skills with a strong portfolio showcasing diverse content styles.
- Ability to write for different audiences, tones, and platforms.
- Knowledge of SEO, social media trends, and digital marketing principles.
- Strong research skills and the ability to understand complex topics quickly.
- Creativity, adaptability, and a knack for coming up with fresh ideas.
- Strong communication and teamwork skills.
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