FinTech Lead Generator

20 hours ago

Noida, Uttar Pradesh, India beBeeLeadGeneration Full time ₹ 4,00,000 - ₹ 8,50,000
Lead Generation Role

We are seeking a detail-oriented individual to spearhead lead generation efforts.

This is an exciting opportunity for someone with prior internship experience, especially in the FinTech industry, who is eager to grow their career in business development and lead generation.

The ideal candidate will have a keen understanding of FinTech trends, solid communication skills, and be well-versed in lead generation tactics across various channels.

Key Responsibilities:

  1. Research and identify potential leads through various channels such as social media, databases, LinkedIn Sales Navigator, and online research.
  2. Reach out to leads via email, phone calls, and social media platforms to introduce our services/products and generate interest.
  3. Assess the potential of leads by understanding their needs, pain points, and budget, to pass qualified leads to the sales team.
  4. Run lead generation campaigns using various tools and platforms, ensuring timely follow-up and effective tracking.
  5. Stay updated on FinTech trends and analyze competitor offerings to effectively target potential leads.
  6. Maintain accurate lead data and track activities within the CRM system to ensure timely and efficient lead management.
  7. Have a deep understanding of Ideal Customer Profile (ICP) and buyer personas to effectively target the right leads.
  8. Work closely with the sales and marketing teams to ensure a smooth transition of qualified leads for further engagement.

Required Skills and Qualifications:

  • Fluency in English: Strong verbal and written communication skills to engage with leads and present the company's offerings clearly and effectively.
  • Research Skills: Excellent research skills to identify leads within the FinTech industry using various sources and tools.
  • Understanding of FinTech Trends: Familiarity with the latest trends and developments in the FinTech sector.
  • Proficient in Excel: Ability to manage and analyze lead data, track performance, and create reports in Excel.
  • Targeting ICP & Persona: Well-versed in identifying and targeting the Ideal Customer Profile (ICP) and buyer personas to optimize lead generation efforts.
  • Campaign Knowledge: Experience running lead generation campaigns, utilizing campaign tools to optimize reach and effectiveness.
  • Lead Generation Channels: Knowledge of various lead generation channels (email, social media, webinars, etc.) and best practices.
  • LinkedIn Sales Navigator: Familiarity with LinkedIn Sales Navigator to identify and connect with potential leads.
  • Self-Motivated: A proactive approach to learning, solving problems, and contributing to the overall success of the business.

Qualifications:

  • Bachelor's degree or equivalent (preferred).
  • Previous internship experience in sales, lead generation, or business development, especially in the FinTech industry, is a plus.
  • A desire to learn and grow within the lead generation and sales domain.

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