Technical Salesforce Marketing Cloud Specialist

1 week ago

Aurangabad, Maharashtra, India beBeeDeveloper Full time ₹ 25,00,000 - ₹ 30,00,000

Key Responsibilities:

We are looking for a Technical Expert in Salesforce Marketing Cloud to join our team. The ideal candidate will have hands-on experience in developing, configuring, and deploying solutions in Salesforce Marketing Cloud (Journey Builder, Email Studio, Automation Studio, Mobile Studio, etc.).

The selected individual will be responsible for implementing personalization and dynamic content strategies using Salesforce Personalization/Interaction Studio or equivalent personalization tools.

Additionally, the successful candidate will build and optimize customer journeys, triggered campaigns, and cross-channel automations to drive customer engagement.

He/she will collaborate with marketing, CRM, and technology teams to translate business requirements into scalable SFMC solutions.

Integrating SFMC with Salesforce Sales/Service Cloud and other enterprise systems through APIs and connectors is also a key responsibility of this role.

Ensuring compliance with best practices for data security, privacy, and deliverability is essential for the success of the project.

The technical expert will provide guidance, troubleshooting, and support for campaign execution.

Qualifications & Skills:

We require a strong background in Salesforce Marketing Cloud development with 3–4 years of hands-on experience.

Expertise in Journey Builder, Email Studio, Automation Studio, and Mobile Studio is necessary for this position.

Experience with personalization platforms (Salesforce Personalization/Interaction Studio preferred) is highly valued.

Proficiency in AMP script, SSJS, SQL for advanced customization and segmentation is also required.

A solid understanding of API integrations between SFMC and external systems is crucial for this role.

Familiarity with Salesforce CRM (Sales/Service Cloud) is an advantage.

Strong problem-solving skills and ability to work in a fast-paced environment are necessary for this position.

Salesforce Marketing Cloud Developer / Consultant certification is a plus.

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