Director of Maritime Marketing Strategy

17 hours ago

Cochin, Kerala, India beBeeMarketing Full time

Job Title: Director of Maritime Marketing Strategy

We are seeking a highly skilled and experienced marketing professional to lead our maritime marketing efforts. As a key member of our team, you will be responsible for developing and executing a comprehensive marketing strategy that drives growth and revenue.

Key Responsibilities:

  • Develop and implement a long-term marketing strategy that aligns with our business objectives.
  • Conduct market research and analysis to identify opportunities and threats in the maritime industry.
  • Create and execute digital campaigns across SEO, GEO, SEM, LinkedIn, and email to drive traffic and engagement.
  • Manage and optimize our website and online presence to improve user experience and search engine rankings.
  • Collaborate with internal teams to develop content marketing programs, including blogs, case studies, landing pages, and thought leadership pieces.
  • Develop and maintain our brand identity and messaging across all marketing channels.
  • Analyze and report on marketing metrics and provide recommendations for improvement.

Required Skills and Qualifications:

  • Proven track record in marketing leadership roles, preferably in the maritime or shipping industry.
  • Expertise in digital marketing, including SEO, GEO, SEM, paid ads, content marketing, and social media marketing.
  • Experience managing global exhibitions and trade shows.
  • Excellent communication, leadership, and project management skills.
  • Strong analytical skills and data-driven decision-making.

Benefits:

  • Opportunity to lead marketing in a rapidly growing maritime software company.
  • Work on cutting-edge B2B solutions in a global market.
  • Opportunities for professional growth and international exposure.

About Us:

We are a leading provider of maritime software solutions, committed to revolutionizing the industry through innovative technology.

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