
Digital Marketing Specialist
1 week ago
About Us
We're a UK-based digital marketing agency seeking a skilled Paid Social Manager to join our team.
This client-facing role involves managing multiple client accounts, driving performance through strategic campaign optimization while building strong client relationships.
You'll focus on serving eCommerce clients across various platforms including Google, Meta, TikTok, and Amazon.
Key Responsibilities- Manage 5-7 paid media client accounts, communicating effectively with clients.
- Ideate, manage and optimize e-commerce digital marketing campaigns across multiple platforms to drive traffic, engagement, sales, and ROAS.
- Develop effective audience targeting strategies within platform limitations.
- Strategically manage client budgets and align marketing efforts with product launches, promotions, and seasonal campaigns.
- Demonstrate a deep understanding of clients' business positioning and provide creative recommendations aligned with industry best practices.
- Maintain, troubleshoot, and analyze data insights (CPC, CTR, CPA, ROAS, LTV, conversion rate) to ensure campaigns meet or exceed targets.
- Build insightful reports with actionable insights for clients.
- Expand to new, innovative platforms when relevant.
- 4+ years experience managing monthly budgets of $50K+
- Proficiency in major advertising platforms (Google Ads, Facebook Ads Manager, TikTok Ads, Amazon Advertising)
- Understanding of feed management and e-commerce consumer behaviour
- Experience with Google Analytics and Tag Manager, including troubleshooting
- Familiarity with project management tools (e.g., ClickUp, Asana, Basecamp)
- Freedom to work remotely
- 28 days of annual leave (including local public holidays)
- Health and well-being allowance
- Annual learning and development allowance
- Remote work setup allowance
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