Chief Customer Engagement Officer
6 days ago
Senior CRM Manager
Job Description:
We're seeking a seasoned Senior CRM Manager to spearhead our CRM strategy across multiple clients. As a key member of our team, you'll be responsible for developing and implementing multi-channel CRM campaigns that drive customer engagement and boost business growth.
Key Responsibilities:
- Develop and implement targeted CRM campaigns aimed at increasing customer retention and conversion rates.
- Work closely with clients to ensure CRM campaigns are timely, relevant, and aligned with overall business objectives.
- Segment customer lists to deliver personalised and relevant campaigns to targeted audiences.
- Employ a test-and-learn approach to continually optimise campaigns using A/B testing, analytics, and feedback.
- Develop and implement a comprehensive customer lifecycle strategy to maximise customer lifetime value.
- Ensure customer databases are accurately maintained and compliant with GDPR and other relevant regulations.
- Utilise data and analytics to measure campaign performance and track key metrics.
- Prepare regular reports on CRM performance and communicate effectively with clients and internal teams.
Required Skills & Qualifications:
To succeed in this role, you'll need:
- A Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in CRM management, preferably within a marketing agency or similar environment.
- Proficiency with CRM software and tools such as Klaviyo or similar platforms.
- Strong Analytical Skills and experience with market segmentation.
- Excellent Communication and Sales skills.
- Proficient in Project Management.
- Ability to work independently and remotely.
- Experience in ecommerce or digital marketing.
Benefits:
This is an excellent opportunity for a strategic thinker with a deep understanding of CRM principles and a passion for customer-centric marketing.
As a key member of our team, you'll have the chance to work on challenging projects, develop your skills, and grow your career in a dynamic and supportive environment.
Others:
We offer a competitive salary package, including benefits and opportunities for professional development.
Our team is passionate about delivering exceptional results and making a positive impact on our clients' businesses.
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