
Talented Marketing Data Analyst
11 hours ago
We are seeking a talented Senior Marketing Data Analyst to join our team. As a key member of our organization, you will play a critical role in driving business outcomes through data-driven marketing strategies.
Key Responsibilities:- Partner with cross-functional teams to develop and execute marketing strategies that align with business objectives.
- Design, configure, and execute marketing campaigns with precision, ensuring timely delivery and quality control.
- Develop measurement frameworks to track key metrics and performance trends, providing actionable insights to stakeholders.
- Monitor campaign performance and create a feedback loop to improve segmentation, campaign design, and digital production.
- Translate data insights into actionable recommendations to improve business processes, decision-making, and stakeholder satisfaction.
- Proficient in analyzing complex data sets using Excel, SQL, Python, R.
- Hands-on experience in computational techniques like correlation, multivariate analysis, decision trees, clustering, regression, ensemble methods.
- Skilled in presenting data insights and ML outcomes effectively through dashboards, slides, and visualizations.
- Knowledge of Campaign Analytics, Funnel Analytics, and experience on Salesforce Marketing Cloud, Marketing Cloud Intelligence, Google Analytics would be an advantage.
- Bachelor's / Master's degree in business or technology/ engineering.
- Dynamic and results-oriented team environment.
- Opportunities for professional growth and development.
- Competitive compensation and benefits package.
- Exhibit organizational agility, creativity, and strategic thinking.
- Possession of passion for solving business problems with data.
- Able to operate effectively in an international matrix environment.
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