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Product Line Director

2 weeks ago


Bareilly, Uttar Pradesh, India beBeeProductLine Full time ₹ 1,70,00,000 - ₹ 2,01,00,000
Job Description

We are seeking a highly skilled Product Line Director to lead and scale our Toys category. The ideal candidate will have prior experience in product line management, preferably in the Toys industry.

Key Responsibilities:

  • Onboard leading Toys brands and launch them across e-commerce marketplaces and offline retail channels.
  • Manage the end-to-end brand lifecycle for global brands to scale in international markets.
  • Build and manage a curated portfolio of Brands exclusively in the Toys category.
  • Drive brand growth through assortment expansion, optimize underperforming SKUs, iterate packaging, content, and supply chain.
  • Partner with cross-functional teams to maximize brand performance.
  • Contribute to a robust omnichannel presence across Ecommerce and offline channels.
  • Drive profitability and scalability through margin management and GMV contribution.

Requirements:

  • Prior 8+ years of work experience in product line management, including 4+ years in offline retail and eCommerce and at least 2+ years in the Toys category.
  • Deep understanding of consumer behavior, product assortment, manufacturing, and supplier network in the Toys industry.
  • Expertise in marketplace/retail selling: category strategy, pricing, visibility, and marketing levers.
  • Demonstrated success in scaling assortment and lifecycle SKU management.
  • Proven record of cross-functional collaboration across brand, ops, tech, and analytics.