Spearhead Content Vision

23 hours ago

Palakkad, Kerala, India beBeeContentLeader Full time ₹ 1,20,00,000 - ₹ 1,50,00,000
Lead Content Strategist

We are seeking an accomplished Lead Content Strategist to spearhead our content vision across multiple platforms. You will leverage your expertise in crafting compelling narratives, identifying trends, and optimizing content distribution strategies to drive engagement and brand advocacy.

Key Responsibilities:
  • Develop a comprehensive content strategy that seamlessly integrates with our overall business objectives.
  • Design and execute a multi-channel content marketing plan that incorporates video, social media, articles, infographics, and newsletters.
  • Collaborate with cross-functional teams, including research analysts, product marketing, design, and video production, to ensure consistency and accuracy across all content channels.
  • Conduct thorough market analysis, identify emerging trends, and adapt our content strategy accordingly.
  • Build and maintain strong relationships with financial journalists and media outlets to secure interviews, opinion pieces, and thought leadership opportunities.
  • Utilize data analytics to refine content themes, formats, and distribution tactics, driving engagement, brand recall, and lead generation over time.
Requirements:
  • A seasoned content leader with 8+ years of experience in financial services or B2B environments.
  • A skilled storyteller able to distill complex market research into clear, engaging narratives.
  • Excellent communication and project management skills to coordinate cross-functional teams and meet deadlines.
  • A data-driven decision-maker who can test, learn, and pivot based on performance and feedback.
  • A natural relationship-builder with the ability to collaborate with analysts, journalists, and team members alike.
  • A dedicated mentor who fosters growth and development within the content team.

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