
Digital Marketing Professional
16 hours ago
Job Opportunity:
Digital Marketing SpecialistWe are seeking a skilled Digital Marketing Specialist to join our team. The ideal candidate will have expertise in developing and executing targeted ad strategies across multiple platforms.
- Responsibilities include researching keywords and competitor strategies for Google Ads, creating targeted ad copy and visual assets, setting budget allocation based on campaign objectives, planning the funnel (Awareness, Consideration, Conversion) for ad campaigns, and designing campaigns tailored to Instagram, Facebook, and Messenger.
About This Role:
- Audience segmentation is key in this role, where you will be required to segment audiences based on demographics, interests, behaviors, and location for Meta Ads.
- You will develop audience segments and design campaigns to achieve specific campaign objectives.
- Collaboration with cross-functional teams is essential to ensure successful execution of ad campaigns.
Requirements:
- Proven experience in digital marketing with expertise in Google Ads and Meta Ads.
- Strong understanding of audience segmentation and campaign planning.
- Excellent analytical and problem-solving skills.
- Ability to work in a fast-paced environment and meet deadlines.
What You Will Gain:
- This role offers opportunities for growth and professional development in the field of digital marketing.
- You will have the chance to work on challenging projects and collaborate with a talented team of professionals.
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