
Digital Marketing Strategist
20 hours ago
We're seeking a results-driven professional to lead and optimize digital marketing campaigns across platforms. The ideal candidate will have hands-on experience with performance marketing, app promotion, retention strategies, and a deep understanding of analytics tools to drive measurable business growth.
Key Responsibilities:- Plan, manage, and optimize performance marketing campaigns across major digital platforms.
- Conduct keyword research, run A/B tests, and create high-performing ad creatives and copy.
- Monitor and analyze campaign performance using data analysis and reporting tools.
- Manage mobile app tracking and attribution through MMPs such as AppsFlyer, Firebase, or Adjust.
- Execute retention marketing campaigns using engagement platforms like CleverTap or WhatsApp Marketing.
- Bachelor's degree in Marketing, Business, or a related field.
- 3 to 5 years of relevant work experience.
- Strong proficiency in data analysis, campaign optimization, and reporting.
- Experience with mobile app marketing and user acquisition strategies.
This is an exciting opportunity for individuals who enjoy working on complex problems and driving business growth through innovative marketing solutions.
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