
Chief Growth Marketing Strategist
3 days ago
Job Overview:
We are seeking a seasoned professional to lead our end-to-end performance marketing strategy and drive growth for our AI-first tutoring platform.
About the Role:
- You will be responsible for owning and managing the performance marketing function, including planning, executing, and optimizing paid campaigns across multiple platforms.
- Your focus will be on customer acquisition and retention, ensuring high-quality leads and efficient campaign execution.
- You will work closely with cross-functional teams to achieve conversion rate optimization and campaign impact.
Requirements:
- 6-10 years of experience in performance marketing with a minimum of 2-3 years in a fast-growing D2C brand
- Proven track record of managing large-scale ad spends across multiple platforms
- Deep expertise in Meta Ads, Google Ads, and TikTok Ads, with strong technical know-how in campaign setup, attribution, and optimization
- Strong analytical skills with experience in cohort analysis, funnel tracking, and performance dashboards
- Hands-on experience with tools like GA4, Google Tag Manager, AppsFlyer, Mixpanel, or equivalent
What We Offer:
- A dynamic and innovative work environment
- Opportunities for career growth and development
- A competitive compensation package
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