Strategic Marketing Director

3 weeks ago


Bengaluru, Karnataka, India i4 Consulting : Reimagining HR Blueprints Full time

Job Summary

We are seeking an exceptional marketing leader to own end-to-end brand & content marketing strategy, execution, and optimization along with customer research & experience, and PR initiatives for i4 Consulting: Reimagining HR Blueprints.

About the Role

The ideal candidate is a person who has experience building brands, customer obsessed, digital driven who can both think strategically and dive into details. You will be responsible for creating diverse quality content, developing a greater understanding of customers, overseeing brand development & voice, and public relations management. You will also own the company's marketing goals, become an expert on customer acquisition channels, and lead the charge on building a data-driven culture.

Key Responsibilities

  • Create diverse quality Content supporting sales and marketing efforts.
  • Develop a greater understanding of Customers via customer research and customer interviews/feedback.
  • Oversee Brand development & voice, brand values and positioning in the market.
  • Public Relations management including webinars/events/conferences.
  • Own the company's marketing goals.
  • Become an expert on our customer acquisition channels, funnels and marketing stack.

Preferred Qualifications

  • Good written and verbal communication skills, able to converse clearly and concisely.
  • 12+ years of marketing experience with at least 5 years of managerial and leadership experience.
  • A master's degree from an accredited educational institution in marketing discipline.
  • Proven skillsets showcasing brand creation, nurturing, content creation and distribution of content via various forms across all channels.


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