Senior Vice President of Brand Development

1 day ago


Gurgaon, Haryana, India X Arterian Full time

We are looking for an experienced marketing professional to join our team at SecureNow Insurance Broker Pvt. Ltd.

About the Role

This Senior Vice President of Brand Development will be responsible for driving our marketing efforts and ensuring alignment with our business goals. The estimated salary for this position is around $150,000 - $220,000 per annum.

Key Responsibilities:

  1. Develop and execute a comprehensive marketing strategy to enhance our brand presence
  2. Lead internal teams to set and achieve short- and long-term marketing objectives
  3. Oversee the creation and review of the marketing department's budget
  4. Foster strong relationships with media outlets and stakeholders through innovative PR initiatives
  5. Analyze and refine existing marketing campaigns to optimize their effectiveness
  6. Prioritize and allocate resources for marketing projects
  7. Present regular marketing metrics reports to the CEO
  8. Conduct market research to identify opportunities and challenges for growth
  9. Collaborate on organizing impactful marketing events
  10. Forecast staffing needs for the marketing department
  11. Participate in quarterly and annual strategic planning sessions
  12. Monitor competitors' activities
Requirements and Qualifications

To excel in this role, you should possess:

  • A proven track record as a VP of Marketing, Marketing Director, or similar senior role
  • Demonstrated expertise in designing and executing successful marketing campaigns
  • Thorough knowledge of SEO, web analytics, and Google Adwords
  • Experience with CRM software and digital marketing tools
  • Exceptional leadership and communication skills
  • Strong analytical and project management abilities
  • A strategic mindset with the capacity to make informed decisions


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