
Digital Marketing Strategist
2 weeks ago
This is a full-time on-site role for a Manager/Assistant Manager, Performance Marketing and Customer Lifecycle Management domain. The person will be responsible for operational tasks and strategies related to Digital marketing, Lead generation, Search Ads, Email and Whatsapp marketing, and Product Conversions.
The successful candidate will work with the Digital Commerce and Marketing Lead to drive awareness, sales, and loyalty forward for client brands by creating and implementing digital marketing strategies, analysing and optimising campaign performance, and driving lead generation through various digital channels.
Key Responsibilities:
- Setting up campaigns and handling Meta and Google Ads for awareness, views, conversions, engagement, search presence, and lead generation.
- Developing digital marketing strategies, analysing and optimising campaign performance, and driving lead generation through various digital channels.
- Working with the Digital Commerce and Marketing Lead to drive awareness, sales, and loyalty forward for client brands.
- Driving lead generation through various digital channels.
Required Experience:
1-4 years of experience in setting up campaigns and handling Meta and Google Ads for awareness, views, conversions, engagement, search presence, and lead generation.
Experience in Pharma, B2B, D2C, or Product Marketing will be preferred.
Excellent analytical and problem-solving skills, with prior experience in understanding GA.
Strong written and verbal communication skills.
Bachelor's degree in marketing, business, technology, or related field.
A knack for identifying new trends, tools, AI ecosystem, methodologies, and innovate among with the team.
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