Chief Brand Officer

15 hours ago

Hyderabad, Telangana, India beBeeBrandStrategist Full time ₹ 1,04,000 - ₹ 1,30,878
Brand Strategist Role Overview

Continental Hospitals, a multi-specialty healthcare institution, is seeking a seasoned Brand Strategist to elevate our brand presence. This key role will lead and develop comprehensive branding strategies that drive awareness, patient engagement, and loyalty across all touchpoints.

Our ideal candidate has a minimum of 10 years of experience in brand management within the healthcare or hospital industry. They must possess strong knowledge of patient behavior, healthcare trends, and regional market dynamics. Excellent communication, leadership, and stakeholder management skills are essential for success in this position.

Key Responsibilities include:

  • Develop and implement comprehensive brand strategies aligned with the hospital's vision and growth plans.
  • Plan and execute multi-channel marketing campaigns to enhance brand visibility and drive patient footfall.
  • Ensure all brand messaging resonates with target patient groups and reflects empathy, trust, and excellence in healthcare.
  • Oversee digital brand presence, including website branding, social media strategy, SEO/SEM initiatives, and online reputation management.
  • Collaborate with internal stakeholders to ensure consistent brand messaging across patient and employee experiences.

The successful Brand Strategist will have a proven track record of building and executing successful branding campaigns. They will be responsible for managing relationships with creative, media, and PR agencies to ensure delivery of high-impact branding solutions. The ideal candidate will also have excellent analytical skills, with familiarity in data-driven marketing and ability to monitor, measure, and report on campaign performance and brand health metrics.

This is an exceptional opportunity for a highly motivated and strategic branding professional to make a meaningful impact in the healthcare industry.

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