B2C Growth Strategist

11 hours ago

Kannur, Kerala, India beBeeGrowth Full time ₹ 1,50,00,000 - ₹ 2,00,00,000
Customer Growth Strategist

Sustainable growth in the B2C market requires a data-driven and strategic approach. As a Customer Growth Strategist, you will shape customer growth initiatives across acquisition, engagement, retention, and loyalty.

Key Responsibilities:
  • Develop and execute product-focused initiatives to drive customer growth.
  • Build and scale rewards and loyalty programs to boost retention and engagement.
  • Analyze data and optimize performance using insights from experiments and A/B testing.
  • Collaborate with cross-functional teams to execute growth strategies and deliver measurable business impact.
Requirements:
  • Bachelor's degree in Business, Economics, or related field; MBA/Master's from top-tier institution preferred.
  • 4-6 years of total experience, including at least 2 years in B2C hyper-frequent use cases or top-tier consulting.
  • Strong analytical skills, proficiency in SQL, Excel, and analytics tools.
  • Experience with growth funnels, lifecycle management, and cohort analysis.
Qualifications:
  • Excellent problem-solving, communication, and stakeholder management skills.
  • Proficiency in Tableau/Python and hands-on experience with data modeling and financial analysis.

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