
Digital Growth Specialist
16 hours ago
Job Title: Online Performance Marketing Specialist
">About the Role:
">We are seeking a highly skilled and experienced Online Performance Marketing Specialist to join our team. This role will be responsible for managing and optimizing digital campaigns across Google Ads and Meta Ads, with a focus on driving revenue growth for D2C/e-commerce brands.
">Key Responsibilities:
">- ">
- Plan, execute, and optimize performance marketing campaigns across Google Ads (Search, Display, Shopping, YouTube) and Meta Ads (Facebook, Instagram).">
- Develop, implement, and refine strategies to achieve business goals with measurable ROI.">
- Build advanced audience segments, retargeting funnels, and lookalike audiences using data-driven insights.">
- Collaborate with content, design, and brand teams to develop ad creatives that maximize engagement and conversion rates.">
- Monitor campaign KPIs, track budgets, and generate performance reports with actionable recommendations.">
- Identify high-performing channels and campaigns, then scale them profitably to drive consistent growth.">
Requirements:
">To succeed in this role, you should have:
">- ">
- At least 1 year of hands-on experience managing Google Ads and Meta Ads campaigns.">
- A proven track record of driving revenue growth for D2C/e-commerce brands.">
- Strong analytical skills with expertise in Google Analytics, Ads Manager, and attribution models.">
- Ability to design, execute, and manage full-funnel performance campaigns.">
- Knowledge of conversion rate optimization (CRO) principles and landing page optimization.">
- Proficiency in data-driven decision-making with a clear understanding of ROAS and ROI metrics.">
- Strong communication and collaboration skills with cross-functional teams.">
Benefits:
">This is an excellent opportunity for someone who wants to work in a dynamic environment and make a real impact on our business.
">What We Offer:
">We offer a competitive salary, bonuses, and a comprehensive benefits package.
"][-
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