Media Buying Specialist

22 hours ago


Aurangabad, Maharashtra, India beBeeBuyer Full time ₹ 8,00,000 - ₹ 12,00,000

Job Title: Media Buying Specialist

Job Overview:

We are seeking a results-driven professional to assume the role of a Media Buying Specialist. The primary objective is to plan and execute effective media campaigns across various platforms, ensuring alignment with client objectives and target audience.

Key Responsibilities:

  • Media Planning:
    • Create detailed media plans with budget allocations, considering traditional and digital channels.
    • Negotiate rates, placements, and packages with media vendors to maximize value.
    • Develop media strategies aligned with client goals, target audience, and market trends.
  • Campaign Execution & Monitoring:
    • Coordinate with creative and client servicing teams for smooth campaign rollouts.
    • Track, monitor, and analyze campaign performance against established Key Performance Indicators (KPIs).
    • Suggest optimizations and corrective measures during campaign execution.
  • Reporting & Analysis:
    • Prepare post-campaign reports with insights, performance metrics, and return on investment (ROI) analysis.
    • Provide recommendations for future campaigns based on data and market trends.
  • Team Collaboration:
    • Work closely with clients, internal teams, and external partners to deliver successful campaigns.
    • Stay updated with the latest media trends, advertising technologies, and consumer behavior patterns.


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