Programmatic Media Planner

7 days ago

Aurangabad, Maharashtra, India beBeeDigitalMarketing Full time ₹ 15,00,000 - ₹ 22,50,000
Programmatic Buyer Job Description

We are seeking a skilled Programmatic Buyer to develop digital marketing strategies for our clients.

  1. Digital Marketing Strategy Development: The ideal candidate will create and execute comprehensive digital marketing plans that drive client success.
  2. Campaign Management: Develop, manage, and optimize campaigns on DV360 to achieve desired results.
  3. Ad Tag Creation: Create ad tags and floodlight tags in CM/DV360 to track campaign conversions and audience activity.
  4. Client Account Management: Perform daily/monthly account performance analysis, adjusting budgets, campaign pacing, lost bidding, impression share, and other metrics as needed.
  5. Creative Collaboration: Support creative design teams with ideas for copy and graphical ad templates.

Requirements:

  • Intermediate-Level Programmatic Buying Skills: A minimum of 1-2 years of experience working on programmatic buying platforms.
  • DV 360 Certification: Strong understanding of DV 360 features and functionality.

Bonus Qualifications:

  • Experience Working on DV 360: Proven track record of successfully managing campaigns on the platform.

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