User Growth Specialist

5 days ago


Malappuram, Kerala, India beBeeManager Full time ₹ 7,00,000 - ₹ 12,00,000
Job Description

About Our TeamWe're building casual games that delight players worldwide, from mobile app stores to Facebook Instant Games.

As we scale our portfolio, we're seeking a User Acquisition Manager to drive profitable, scalable growth through precision targeting, smart bidding, and relentless creative iteration.

Key Responsibilities:

  • Plan, execute, and continuously optimize paid UA campaigns across Meta, Google UAC, TikTok, Unity Ads, and AppLovin.
  • Develop and manage budgets with the goal of maximizing Return on Ad Spend (ROAS).
  • Analyze deep-funnel metrics and adjust strategy based on true value generation.
  • Run sophisticated creative testing and iterate on high-performing ad types.
  • Build robust attribution models and cohort analyses using AppsFlyer or similar tools.
Requirements

To succeed in this role, you'll need:

  • 2+ years of experience in user acquisition for casual mobile games or performance marketing with a strong ROAS mandate.
  • Deep expertise with Meta Ads, Google App Campaigns, and rewarded video networks.
  • A track record of scaling UA with positive unit economics.
  • A strong analytical mindset with fluency in Excel, cohort models, CAC/LTV analysis, and predictive ROAS models.
  • Familiarity with attribution platforms and key metrics.
Benefits

We offer a competitive salary, equity, and a remote-first culture with flexible hours. You'll work with a sharp, driven team that values experimentation and results.

What We Offer

Competitive salary + equity.
High ownership role focused on scaling games profitably.
Remote-first culture with flexible hours.
Work with a sharp, driven team that values experimentation and results.
Access to real-time data, automation tools, and budget autonomy to execute fast.



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