Strategist for Active Components

2 weeks ago

Pune, Maharashtra, India beBeeMarketing Full time ₹ 1,20,00,000 - ₹ 2,50,00,000
Senior Product Marketing Strategist

The ideal candidate will have 5+ years of experience in product marketing or a similar role, with a strong specialization in active components.

Key Responsibilities:

  • Develop, own, and execute the end-to-end go-to-market strategy for active components product lines in the Indian market.
  • Translate technical features into compelling value propositions that resonate with customers.
  • Collaborate closely with the national sales force to equip them with the necessary tools, training, and collateral to drive new business opportunities and support existing customer relationships.
  • Provide valuable market feedback to R&D for future product development and communicate product roadmaps and updates to the sales team.
  • Develop and maintain a full suite of marketing materials, including datasheets, presentations, whitepapers, case studies, website content, and digital campaigns.

Requirements:

  • Strong specialization in active components (e.g., semiconductors, integrated circuits, sensors, etc.)
  • Proven experience in developing and executing successful go-to-market strategies that have led to significant business growth.
  • A solid technical foundation and the ability to understand complex electronic components and their applications.
  • Excellent interpersonal and communication skills, with the ability to work effectively across R&D, sales, and senior management.
  • Highly organized, detail-oriented, and able to manage multiple projects simultaneously in a fast-paced environment.

Preferred Qualifications:

  • MBA degree

About the Opportunity

This is an exciting opportunity to leverage your product marketing expertise and lead our efforts to grow the business in the Indian market.

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