Digital Advertising Specialist
18 hours ago
We are seeking a highly skilled Digital Advertising Specialist to join our team at LWYD Interactive. As a key member of our advertising agency, you will be responsible for managing and overseeing daily ad campaign performance on Google and Facebook Ads for assigned clients.
About the RoleThis is a dynamic role that requires a proactive strategist with a creative approach to maximizing ad performance for clients. The successful candidate will have experience in paid media platforms, with a proven track record of creating, executing, and optimizing high-performing campaigns across Google (search + display) & Meta ads platforms.
Main Responsibilities:- Plan, execute, and optimize campaigns to meet performance targets, including budget management.
- Analyze user funnel and campaign data to continually enhance performance.
- Collaborate with account managers, creative teams, and content specialists for seamless campaign execution.
- Conduct market, audience, and keyword research to craft tailored ad strategies.
- Design and refine marketing strategies aligned with clients' goals using data-driven insights.
To succeed in this role, you will need:
- At least 2 years of experience in paid media platforms.
- A strong understanding of Google (search + display) & Meta ads platforms.
- Excellent analytical and problem-solving skills.
- Able to manage budgets and meet targets while sticking to plans.
As a valued member of our team, you can expect:
- A competitive salary range of ₹750,000 - ₹1,200,000 per annum, depending on experience.
- Ongoing training and development opportunities.
- A dynamic and supportive work environment.
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