Revenue Growth Specialist

2 days ago

Kota, Rajasthan, India beBeePublisher Full time ₹ 90,00,000 - ₹ 1,20,00,000
About the Role
Publisher Yield Managers play a pivotal part in optimizing revenue growth and yield for our platform. This role requires strategic thinking, excellent communication skills, and a passion for data analysis.

Responsibilities include:
  • Publishers Profit/Loss Management: Oversee publisher profitability to ensure optimal yield.
  • Communication: Serve as key liaison with publishers and internal departments to address needs and monetization strategies.
  • Technical Q/A: Collaborate with development teams to optimize ad requests and inventory settings.
  • Publisher Ad Lay-out: Provide recommendations for ad lay-outs to maximize yield and publisher KPI's.
  • Publisher On/Boarding: Work with suppliers to get sites whitelisted for programmatic monetization and enhance yield.
  • Yield Analysis: Monitor yield based on demand source by inventory/product.
  • Optimization: Analyze partner and publisher performance to optimize setups and increase revenue opportunities.
  • Ad Operations – Proficient in DFP and SSP System Settings to ensure optimal Yield Set-up, SSP Block List and Flooring.
  • Reporting: Publisher weekly KPI's, weekly SSP reporting, block list reporting, and partner billing and reconciliation.
  • PMP Management: Collaborate with buyers to create deals and optimize them for best performance.
  • Data Analysis/Publisher Decks: Analyze publisher and supplier data to report to development teams and programmatic supervisors.

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