Chief Marketing Officer

11 hours ago

Pune, Maharashtra, India beBeeMarketing Full time ₹ 20,00,000 - ₹ 25,00,000
Senior Marketing Manager Position

This is a senior-level position in our organization that focuses on strategic marketing planning, branding, and digital marketing. The successful candidate will have at least 10-15 years of experience in B2B/B2C marketing, corporate communications, or brand strategy.

Responsibilities:
  • Strategic Marketing Planning:
  • Develop and execute integrated marketing strategies aligned with business objectives
  • Manage annual marketing budgets, plans, and performance metrics
  • Conduct market research and competitor analysis to identify growth opportunities
  • Branding & Communication:
  • Strengthen corporate branding, visual identity, and brand positioning across platforms
  • Develop and manage corporate communication strategies, press releases, media kits, and internal communications
  • Ensure consistent messaging across all internal and external communications
  • Digital Marketing & Campaigns:
  • Oversee digital marketing initiatives including SEO, SEM, email marketing, and social media campaigns
  • Manage website content, analytics, and lead generation strategies
  • Work with external agencies and creative teams for digital assets and promotional campaigns
  • Content & Collateral Development:
  • Lead the creation of brochures, presentations, videos, newsletters, and case studies
  • Oversee content development for blogs, white papers, and thought leadership articles
  • Support technical teams with bid documents, proposals, and marketing decks
  • Stakeholder Engagement & Events:
  • Coordinate participation in industry events, exhibitions, and webinars
  • Build and manage relationships with media, industry influencers, and external partners
  • Manage internal communications and employee engagement programs
  • Reporting & Analytics:
  • Monitor KPIs related to brand visibility, campaign performance, and audience engagement
  • Use tools like Google Analytics, CRM, and social media insights for reporting
  • Recommend and implement improvements based on analytics

We are looking for a highly skilled and experienced marketing professional who can excel in this challenging role.

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