Content Strategist

22 hours ago


Gurgaon, Haryana, India Unikon Full time

About Us

Unikon is a cutting-edge tech organization seeking an experienced and forward-thinking Content Strategist - Tech Innovation Leader to lead the content initiatives.

The ideal candidate will drive the creation of impactful, tech-focused content strategies that resonate with diverse audiences, positioning our brand as a thought leader in the industry.

Key Responsibilities:

  • Develop and execute a robust content strategy tailored to the needs of a technology-driven audience.
  • Oversee the creation and dissemination of high-quality content, including technical blogs, whitepapers, case studies, videos, and social media content.
  • Collaborate with product, engineering, and marketing teams to produce content that highlights technical innovations and solutions.
  • Establish and maintain brand voice, ensuring consistency across all channels.
  • Use analytics and data-driven insights to assess content performance and adjust strategies to optimize engagement and ROI.
  • Stay informed about tech industry trends, emerging technologies, and competitor activities to inform content planning.
  • Lead, mentor, and manage a team of content creators, ensuring alignment with organizational goals.
  • Build relationships with external partners, such as tech influencers, bloggers, and industry leaders, to amplify content reach.

Requirements:

  • Bachelor's or Master's degree in Marketing, Communications, Journalism, or a related field.
  • 5+ years of experience in content strategy, with a focus on the technology sector.
  • Strong portfolio showcasing technical content and thought leadership campaigns.
  • Expertise in digital marketing, SEO, and social media strategies.
  • Exceptional writing, editing, and storytelling skills, with the ability to simplify complex technical concepts.
  • Proficiency with content management systems and marketing automation platforms.
  • Strong leadership skills with a track record of managing and developing creative teams.

Why Work With Us?

As a key member of our team, you'll have the opportunity to lead content strategy for a cutting-edge tech organization, collaborate with innovative minds and impactful technologies, and be part of a culture that values creativity, innovation, and excellence.

Salary: $120,000 - $180,000 per annum, depending on experience.



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