Strategic Growth Manager

1 week ago

Solapur, Maharashtra, India beBeeGrowth Full time ₹ 90,00,000 - ₹ 1,20,00,000
Job Title: User Acquisition Manager

We are seeking a highly skilled and experienced User Acquisition Manager to join our team. The ideal candidate will have a strong background in user acquisition, with a proven track record of driving profitable growth through precision targeting, smart bidding, and relentless creative iteration.

About the Role:
This is an excellent opportunity for a motivated and results-driven individual to lead paid growth across multiple channels, including Meta, Google UAC, TikTok, Unity Ads, and Applovin. You will be responsible for developing and managing budgets, analyzing deep-funnel metrics, and adjusting strategy based on true value generation.

Key Responsibilities:
- Plan, execute, and continuously optimize paid UA campaigns across multiple channels.
- Develop and manage budgets with the goal of maximizing return on ad spend (ROAS).
- Analyze deep-funnel metrics and adjust strategy based on true value generation.
- Run sophisticated creative testing and iterate on high-performing ad types.
- Build robust attribution models and cohort analyses using AppsFlyer or similar tools.

Requirements:
- 2+ years of user acquisition experience in casual mobile games or performance marketing with a strong ROAS mandate.
- Deep expertise with Meta Ads, Google App Campaigns, and rewarded video networks.
- Track record of scaling UA with positive unit economics.
- Strong analytical mindset with fluency in Excel, cohort models, CAC/LTV analysis, and predictive ROAS models.
- Familiarity with attribution platforms and key metrics.

Benefits:
- Competitive salary + equity.
- High ownership role focused on scaling games profitably.
- Remote-first culture with flexible hours.
- Work with a sharp, driven team that values experimentation and results.
- Access to real-time data, automation tools, and budget autonomy to execute fast.

Others:
- Bonus points for experience with Facebook Instant Games and optimizing HTML5 campaigns.
- Background in game monetization and live ops is a plus.
- Ability to brief and evaluate creative teams with performance-first instincts.
- Passion for casual gaming and interest in behavioral psychology for player acquisition.

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