Digital Marketing Specialist: Brand Growth and Campaign Management
3 weeks ago
About GharOffice
At GharOffice, we are seeking a highly skilled Digital Marketing Executive to join our team. This role is responsible for developing and implementing comprehensive marketing strategies to increase brand awareness and drive sales.
Key Responsibilities:
- Develop and implement targeted marketing campaigns across multiple channels, including social media (Facebook, Instagram, LinkedIn), email, and SEO/SEM to boost brand visibility and drive engagement.
- Manage and oversee the execution of marketing campaigns to ensure they align with business objectives and meet performance targets.
- Analyze market trends and consumer behavior to inform data-driven marketing decisions and optimize campaign effectiveness.
- Collaborate closely with the sales team to align marketing strategies with sales objectives and maximize ROI.
- Produce high-quality, engaging content for our website, blogs, and newsletters to capture audience attention and drive conversions.
- Track and report on the performance of marketing campaigns using metrics such as website analytics, social media insights, and customer feedback.
Requirements and Qualifications:
- Bachelor's degree in marketing, business administration, or a related field, or equivalent experience or training.
- Proven expertise in digital marketing, including SEO/SEM, email marketing, and social media management.
- Proficiency in Google Analytics, Google AdWords, and CRM software such as Salesforce.
- Strong analytical skills for interpreting marketing data and making informed decisions.
- Excellent project management skills to oversee multiple campaigns simultaneously and prioritize tasks effectively.
Benefits and Compensation
We offer a competitive salary range of $60,000 - $80,000 per annum, depending on experience and qualifications. In addition to a generous compensation package, you will also have access to professional development opportunities, flexible working arrangements, and a dynamic work environment that fosters creativity and innovation.
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