Mall Marketing Executive

4 days ago

Delhi Delhi NCR, India beBeeMarketing Full time ₹ 9,00,000 - ₹ 12,00,000
Marketing Operations Lead

We are seeking an experienced professional to lead the execution of our marketing operations. This role is primarily focused on implementing strategies designed to increase footfall and drive engagement in malls.

The ideal candidate will have a strong background in mall marketing or event management, with excellent team leadership and interpersonal communication skills.

  • Lead and manage the on-ground mall marketing team.
  • Ensure seamless execution of all planned marketing activities, promotions, and events.
  • Supervise daily operations related to marketing campaigns and mall events.
  • Implement activities that directly contribute to increasing footfall.
  • Leverage festivals, weekends, and special occasions to create consumer-focused marketing events.
  • Monitor event impact and optimize execution for better customer engagement.
  • Act as the key liaison between the strategic marketing team and ground implementation team.
  • Provide real-time feedback on what's working and what's not from the ground level.
  • Suggest practical improvements to marketing strategies based on on-ground insights.
  • Coordinate with retail partners, event agencies, and other vendors to ensure timely and quality execution.
  • Maintain strong relationships with tenants to support in-mall branding and promotional efforts.
Key Skills & Qualifications
  • Strong knowledge of mall marketing, event execution, and retail promotions
  • Excellent team management and interpersonal communication skills
  • Strong executional capability with attention to timelines and quality
  • Ability to manage multiple events and activations simultaneously

Prior Experience & Background
  • 6–10 years of relevant experience in mall marketing or event management
  • Prior experience working in shopping malls, retail complexes, or large-scale event companies
  • Proven ability to translate strategy into action and results on the ground

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