Media Planning Manager
3 days ago
Jaden Executive Search & Recruitment Specialists is seeking a highly skilled Media Planning Manager to join our team. This role is ideal for a seasoned professional with experience in the FMCG industry, specifically in traditional media planning.
Key Responsibilities:
- Develop annual, quarterly, and monthly marketing media plans based on market intelligence to achieve brand building and demand generation objectives.
- Conceptualize and implement traditional media plans for product/campaign launches, ensuring effective ROI.
- Drive agency and channel performance through strategic planning, research, data analysis, and continuous review.
- Prioritize media channels based on in-depth understanding of BARC, media markets, and IRS/product linkage.
Requirements:
- At least 5 years of experience in a traditional media planning role, preferably in the FMCG industry.
- Excellent communication skills and ability to work with senior leaders.
- Previous experience in FMCG companies or agencies working with FMCG clients is highly desirable.
Jaden Executive Search & Recruitment Specialists is committed to finding the best talent for our clients. If you are a highly motivated and experienced Media Planning Manager, we encourage you to apply for this exciting opportunity.
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