Digital Growth Strategist
7 days ago
Alt Mobility is a pioneer in transforming urban logistics fleets with zero-emission fleet leasing and lifecycle management. With assets under Rs 100 crores and 9,000 EVs deployed across 20 cities in India within 20 months, we're shaping the future of sustainable mobility.
As we prepare for high growth in 2024, we're seeking exceptional individuals to join our mission to accelerate sustainable transportation.
Job Opportunity:
Growth Marketing Specialist
Location: New Delhi
About the Role:
We're looking for an ambitious Growth Marketing Specialist to manage the customer acquisition funnel. You'll develop and execute innovative strategies to drive user acquisition, engagement, retention, and upselling. Key responsibilities include:
- Developing comprehensive growth strategies to acquire and retain users/customers, focusing on driving revenue and ROI.
- Leading cross-functional teams to implement growth initiatives across digital marketing, product/channel marketing, and partnerships.
- Utilizing data analytics and experimentation to optimize marketing campaigns and improve conversion rates.
- Collaborating with product and engineering teams to optimize user experience and drive product-led growth.
- Establishing key performance indicators (KPIs) and tracking metrics to measure the effectiveness of growth initiatives and identify areas for improvement.
- Staying updated on industry trends, emerging technologies, and best practices to drive continuous innovation and Minimum of 3 years of experience in growth marketing and associated tools.
The ideal candidate should have a proven track record of driving growth and achieving measurable results in a fast-paced environment. Strong analytical skills, project management skills, and creative thinking are essential.
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