Regional Marketing Operations Director

2 weeks ago

Bengaluru, Karnataka, India beBeeMARKETING Full time ₹ 1,00,00,000 - ₹ 1,50,00,000
Job Title: Regional Marketing Manager

We are seeking a highly organized and experienced Regional Marketing Operations & Campaign Manager to be the operational backbone of our regional marketing team.

  • This role is responsible for leading a small team and ensuring the flawless execution of integrated marketing initiatives across 15 markets, from initial planning and resource management to final reporting and optimization.
  • The ideal candidate is an expert in project management who excels at building and managing efficient workflows.
  • Crucially, this individual must have a deep understanding of the full digital marketing lifecycle, from building top-of-funnel awareness to driving lead generation and nurturing prospects into Marketing Qualified Leads.

About the Job:

  1. Lead, mentor, and develop a team of two direct reports responsible for social media, design, and internal communications distribution.
  2. Manage team workload, set priorities, and support the professional growth and performance of team members.
  3. Foster a collaborative, high-performance team culture focused on excellence and continuous improvement.
  4. Own and manage the end-to-end lifecycle of recurring and ad hoc marketing campaigns for various regional and local service lines.
  5. Strategically design campaigns to effectively move prospects through the marketing funnel, from awareness (Top-of-Funnel) to consideration and conversion (Marketing Qualified Leads).

Key Responsibilities:

  • Lead and coordinate marketing projects using project management tools, ensuring strict alignment with timelines, budgets, and deliverables.
  • Handle all aspects of resource and task management, ensuring seamless project execution from briefing to launch.
  • Perform rigorous quality assurance on all campaign executions to ensure brand alignment, technical readiness, and optimal client experience before go-live.
  • Ensure accurate UTM tracking and reporting for robust campaign performance measurement.

Requirements:

  • A minimum of 5 years of progressive experience in marketing operations, campaign management, or a related role, preferably within real estate, consulting, professional services, or a regional/multinational organization.
  • Proven experience in managing integrated marketing campaigns and leading cross-functional projects.
  • Demonstrated experience managing direct reports is strongly preferred.
  • Hands-on experience with social media strategy, tools (especially Sprinklr), and content management.
  • Experience working across multiple markets/regions with an understanding of cultural nuances.

Preferred Skills:

  • Social Media Management: Sprinklr (or similar enterprise-level tool).
  • Project Management: Teamwork (or similar like Asana, Monday, Jira).
  • Office Suite: Microsoft Office (Excel, PowerPoint, Word).
  • Design: Basic proficiency in Adobe Photoshop, Canva, Infogram.

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