Content Strategist for Brand Innovation

1 day ago


Hyderabad, Telangana, India Ridhira living Full time

About Ridhira Group:

We are a dynamic conglomerate encompassing Real Estate, Spa, and Event locations.

Our mission is to revolutionize traditional industries through technology-driven solutions and data-centric decision-making processes.

- We are committed to innovation and excellence, and building a team of passionate individuals who share our vision.

Role Overview:

As the Content Head at Ridhira Group, you will be at the forefront of shaping our brand narrative and driving content strategy across all channels. You will create engaging, high-quality content that resonates with our target audience and supports our business objectives.

- Your primary responsibility will be to oversee content creation, manage a team of talented writers and creatives, and shape the Ridhira Group brand identity.

Key Responsibilities:

  • Develop and execute a comprehensive content strategy aligned with business goals and target audience preferences.
  • Oversight of various types of content, including blog posts, articles, social media posts, website copy, email newsletters, and marketing collateral.
  • Ensure all content is consistent in style, tone, and voice, and adheres to brand guidelines.
  • Cross-functional collaboration with Marketing, Design, and Sales teams to ensure content aligns with overall marketing initiatives and drives measurable results.
  • Lead and mentor a team of content creators, providing guidance, feedback, and support to foster their professional growth and development.
  • Stay updated on industry trends, best practices, and emerging technologies to continuously improve content strategies and tactics.

Requirements:

  • Masters' degree in Marketing, Communications, Journalism, or related field (Master's degree preferred).
  • Proven experience in content creation and management, preferably in a fast-paced environment or within the real estate, hospitality, or retail industry.
  • Exceptional writing and editing skills, with a keen eye for detail and the ability to craft compelling narratives that resonate with diverse audiences.
  • Strong leadership and team management abilities, with a track record of building and motivating high-performing teams.
  • Proficiency in content management systems, SEO principles, and analytics tools.
  • Creative thinker with a strategic mindset and a passion for storytelling.

Estimated Salary Range: $120,000 - $150,000 per annum, depending on experience.



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