Parent Relationship Officer
2 weeks ago
The Shri Ram Universal School, Pune is seeking a highly motivated and organized individual to join its team as a Parent Relationship Officer. This role is responsible for facilitating the admission process, record keeping, and informational/event support.
Key Responsibilities:
- Facilitate the entire admission process for prospective parents and address their queries.
- Arrange for parents' orientation with the concerned authorities.
- Facilitate the withdrawal process.
Record Keeping:
- Keep a track record of appointments of prospective parents with the Principal and maintain a record of students' data, registration, admissions, and withdrawals.
- Maintain a record of follow-ups/walk-ins received and share with the management and marketing teams.
- Maintain records/leads generated from advertisement responses.
Informational/Event Support:
- Be updated with all school activities/events for sharing with prospective parents.
- Ensure timely notices/circulars related to admissions and withdrawals are sent to all parents.
- Maintain all school-related required information to be shared with prospective parents as one point of contact.
- Collaborate with concerned coordinators to organize presentations, information sessions, etc.
Marketing Activities:
- Plan various marketing activities to obtain visibility for the school and reach out to prospective parents (via emails and cold calls).
- Look after social media initiatives to reach the target audience through appropriate channels (Facebook, Instagram, etc.). Ensure that the school's communication/channels/social media platforms are updated regularly.
- Work closely with the digital agency to plan out the monthly marketing calendar on creatives and collaterals.
- Prepare MIS on walk-ins to conversions; admission v/s budgets, etc.
- Visit schools in the area to gain visibility and obtain data on prospective parents and explore opportunities for tie-ups.
- Establish contact with industries/MNCs in the region to gain visibility for the school and reach out to prospective parents.
- Make competitor visits to gain a better understanding of competitor offerings, pricing, and USPs.
Requirements:
- 2 to 8 years of experience. Preference to be given to candidates who have earlier worked as an Admission Counsellor in a school of repute.
- Graduate or Post Graduate qualification.
- Candidates located in and around the school's vicinity will be preferred.
Key Skills:
- Good communication skills.
- Basic knowledge of computer and internet.
- Highly motivated and goal-oriented.
- Candidate with good customer service skills would be preferred.
- Prior experience in customer service industry will be an added advantage.
- Understanding of marketing elements (including digital marketing) and market research methods will be an added advantage.
- Readiness for work in a fast-paced target-based role.
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