Digital Marketing Strategist for Educational Institutions
1 day ago
Gresham Global, a leading education consulting firm, is seeking an experienced Digital Marketing Strategist to join its team. This role is ideal for individuals with a passion for developing and executing innovative digital marketing strategies that drive business growth.
The successful candidate will serve as a strategic partner to our clients, providing comprehensive support and contributing to the organisation's overall success in this domain. You will create, execute, and manage paid acquisition campaigns across various platforms, including Google Ads, Facebook Ads, Instagram, and LinkedIn.
Key Responsibilities- Develop and execute performance marketing strategies to achieve business goals.
- Define key performance indicators (KPIs) and set performance targets for the paid marketing campaigns.
- Build, manage, and optimize paid marketing campaigns on digital advertising platforms.
You will analyze campaign performance data to identify trends, insights, and areas for improvement, and provide regular performance reports to stakeholders. The successful candidate will have strong analytical skills, proficiency in data analysis tools, and excellent understanding of SEO, SEM, PPC, and other digital marketing strategies.
Requirements- Bachelor's degree in marketing, business, or a related field.
- Minimum 3 years of performance or digital marketing experience with proven experience managing and optimizing campaigns on digital platforms.
- Strong analytical skills and proficiency in data analysis tools.
- Excellent understanding of SEO, SEM, PPC, and other digital marketing strategies.
- Creative mindset with the ability to generate innovative marketing ideas.
- Strong communication and collaboration skills.
We offer a competitive salary of ₹10,00,000 - 15,00,000 per annum, depending on experience, and a dynamic work environment that fosters innovation and growth.
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