Senior Brand Specialist

2 days ago

Bengaluru, Karnataka, India beBeeBrand Full time ₹ 8,00,000 - ₹ 15,00,000
Job Overview

  We are seeking a skilled and creative brand professional to join our team. The ideal candidate will play a pivotal role in shaping the brand presence, partnerships, and positioning.

  As a brand professional, you will be responsible for managing brand imagery, digital presence, partnerships & alliances, and communication consistency. You will work closely with leadership to develop and execute brand plans that strengthen positioning in the wellness space.

  Key responsibilities include:

  • Brand Strategy & Positioning: Support in developing and executing brand plans to strengthen positioning in the wellness space.
  • Digital Presence & Content: Oversee brand presence across digital platforms (social media, website, marketplaces). Coordinate with creative/design teams to maintain engaging and on-brand communication.
  • Partnerships & Alliances: Identify and manage strategic brand partnerships, influencer collaborations, and alliances. Build and nurture relationships with external partners to drive co-branded campaigns and activations.
  • Cross-functional Collaboration: Work closely with performance, operations, and product teams to align brand campaigns with business goals.

  To be successful in this role, you will need 1-3 years of experience in brand management, marketing, or partnerships. Strong understanding of digital platforms, branding, and consumer psychology is essential. You must be a creative thinker with an eye for design, aesthetics, and brand storytelling, as well as have strong relationship management and communication skills.

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