Assistant Marketing Executive

3 weeks ago

Noida, Uttar Pradesh, India NetCom Learning Full time
Join Our Team

NetCom Learning is a leading provider of IT training and certification programs. We are seeking a motivated and experienced Assistant Marketing Manager to join our marketing team.

Key Responsibilities:

The successful candidate will be responsible for developing and executing marketing strategies and campaigns to drive business growth, as well as managing marketing budgets and teams. Key responsibilities include:

  • Campaign Planning & Execution: Develop and implement marketing strategies and campaigns to drive business growth, including lead generation and customer acquisition.
  • Content Creation & Management: Create engaging marketing materials, including brochures, blog posts, website copy, social media content, newsletters, and product descriptions.
  • Market Research & Analysis: Conduct market research to identify trends, competitors, and customer needs, and analyze customer insights to improve marketing strategies.
  • Digital Marketing Management: Manage digital marketing efforts including SEO, SEM, email marketing, and social media marketing, and optimize paid advertising campaigns.
  • Branding & Positioning: Maintain brand consistency across all marketing channels and materials, and ensure marketing activities reflect the company's vision, mission, and values.
  • Event Planning & Coordination: Plan and organize events, trade shows, webinars, and conferences, and promote events through digital channels and offline marketing activities.
  • Customer Relationship Management (CRM): Build and manage customer relationships using CRM tools, and segment, target, and nurture leads through email campaigns and other marketing initiatives.

Requirements:

  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field; MBA in Marketing is a plus.
  • 6-7 years of experience in marketing, with a proven track record of managing marketing campaigns and digital marketing efforts.
  • Experience in B2B or B2C marketing is desirable, depending on the company's industry.
  • Proficiency in digital marketing tools (Google Analytics, SEMrush, HubSpot, Mailchimp, etc.), experience with social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.), and knowledge of SEO/SEM best practices and tools.

Salary Range:

Estimated annual salary: ₹1,200,000 - ₹1,500,000 based on location (Noida) and industry standards.

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