Mobile Analytics

2 days ago

India beBeeAttribution Full time ₹ 9,00,000 - ₹ 15,00,000
Job Title: Mobile Analytics & Attribution Expert

We are seeking a seasoned professional to lead our mobile analytics efforts. This role requires in-depth knowledge of mobile tracking, SDKs, MMPs, and app store ecosystems.

The successful candidate will have hands-on experience with Firebase, Adjust, Appsflyer, or Branch, and be able to implement, audit, and optimize mobile analytics setups.

  • Implementing mobile analytics tools for accurate data collection.
  • Auditing and optimizing existing analytics setups.
  • Configuring event tracking, conversion tracking, and attribution flows.
  • Aligning app tracking setups with paid campaigns across Google Ads, Meta, TikTok, and other platforms.

Responsibilities include:

  • Developing and maintaining in-app event tracking, conversion tracking, and attribution flows.
  • Integrating SKAdNetwork (SKAN) for iOS campaigns and ensuring data quality.
  • Resolving attribution discrepancies across platforms and reporting systems.
  • Buiding dashboards (Looker Studio, BigQuery, or other BI tools) to visualize mobile performance clearly.

Requirements:

  • 3–5 years of hands-on experience with mobile analytics tools.
  • Strong understanding of mobile attribution models and post-install event tracking.
  • Familiarity with iOS and Android tracking limitations.
  • Experience working with paid acquisition tracking for mobile apps.
  • Ability to troubleshoot SDK integrations and misfiring events.

Nice to Have:

  • Experience with server-to-server (S2S) integrations and APIs for advanced attribution.
  • Knowledge of privacy-first tracking approaches and consent frameworks.

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