
Senior Marketing Professional
6 hours ago
We are seeking a seasoned marketing professional to spearhead the strategic planning and execution of our Indian marketing initiatives.
This role will involve developing and implementing day-to-day marketing activities across various channels and platforms, creating go-to-market strategies, tracking and driving marketing leads through the sales process, monitoring and analyzing marketing program effectiveness, and coordinating marketing activities with other teams.
- Develop and implement targeted marketing campaigns and programs that build sales pipeline, nurture leads, and convert to orders.
- Design and manage marketing events, including campaign analysis, tracking, and reporting.
- Manage multiple, simultaneous marketing programs in India requiring strategic thinking and high-speed tactical execution.
- Proactively develop, implement, and manage the day-to-day execution of marketing activities across all channels and platforms.
- Establish go-to-market strategies for business units, inclusive of product marketing and segment-focused marketing.
- Track and drive marketing leads through the sales process and report status/results regularly.
- Monitor and analyze marketing program effectiveness and performance regularly.
- Coordinate marketing activities with marketing, communications, and sales enablement teams.
- Bachelor's degree in marketing or related field with 5+ years' experience in B2B marketing and communications.
- Experience in marketing campaign development and event management.
- Digital marketing and social media marketing experience.
- Microsoft Dynamics CRM experience.
- Strong communication and organizational skills.
- Effective interpersonal skills in active listening and rapport building at multiple levels of decision makers.
- Well-developed organizing and time management skills with ability to prioritize and manage multiple tasks and projects at any one time.
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Marketing Compliance
2 weeks ago
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