E-commerce Marketing Expert

5 days ago


Thiruvananthapuram, Kerala, India Ruhe Full time

We're seeking a talented Brand Marketing Manager to join our team at Ruhe. As a key member of our marketing department, you'll be responsible for developing and executing brand marketing strategies to drive sales, enhance brand visibility, and ensure a strong presence in both B2B and B2C markets.

About the Job Description

This exciting opportunity involves working closely with our sales, distribution, and e-commerce teams to align brand strategies with business goals. You'll develop and execute brand marketing strategies to drive sales, enhance brand visibility, and ensure a strong presence in both B2B and B2C markets.

Key Responsibilities:

  • Develop and execute brand marketing strategies to enhance market presence and customer engagement.
  • Conduct market research and competitor analysis to identify growth opportunities.
  • Oversee product positioning, pricing strategies, and promotional campaigns to drive brand performance.
  • Manage digital marketing initiatives, including social media, content marketing, SEO/SEM, and e-commerce branding.
  • Collaborate with sales, distribution, and e-commerce teams to align brand strategies with business goals.
  • Lead advertising, PR, and media planning efforts to maximize brand reach.

You'll also be responsible for driving successful new product launches, ensuring strong branding and market penetration. Working with creative teams, you'll develop marketing materials, packaging, and brand assets. Building and managing relationships with agencies, vendors, and influencers will also be key aspects of your role.



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