Digital Marketing Strategist

5 days ago


Mumbai, Maharashtra, India Ananta Resource Management Full time

About This Role


We are seeking a skilled Digital Marketing Strategist to join our team at Ananta Resource Management. This role will be responsible for managing Amazon and Flipkart marketing campaigns, with a focus on campaign management, keyword research, and competitor analysis.


Key Responsibilities



  • Setting up and managing Amazon Ad campaigns, ad groups, ads, keywords, bids, and budgets for all assigned accounts on a weekly basis.
  • Reporting to clients and updating Account Managers on a weekly basis with updates, recommendations, and insights.
  • Performing keyword research, competitor research, and market research for each assigned account.
  • Providing complete and accurate data in weekly reports.
  • Having experience in the analysis of Amazon business reports, search term reports, etc.
  • Hand-on experience with third-party optimization tools.
  • Driving new ideas and processes to improve the performance of campaigns, including account structure, bidding, ad copy, and keyword development.
  • Hand-on experience in Amazon and Flipkart marketing.
  • Understanding client goals and creating and executing strategies to exceed defined goals.
  • Ability to handle a good amount of budget for campaign.
  • Experience in A brand store.
  • Understanding and staying current on industry trends as well as competitive analysis.
  • Experience in managing advertising spends for multiple accounts.

Requirements



  • Expert knowledge of Amazon and Flipkart marketing.
  • Strong analytical skills.
  • Ability to work independently and as part of a team.
  • Excellent communication and interpersonal skills.
  • Ability to handle multiple priorities and deadlines.

What We Offer


Ananta Resource Management offers a competitive salary package, opportunities for professional growth and development, and a dynamic work environment.



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