Digital Performance Lead

3 days ago

Rajahmundry, Andhra Pradesh, India beBeeExecutive Full time ₹ 60,00,000 - ₹ 1,20,00,000
Senior Executive Job Description

About Us:

We're a leading integrated communications agency, focusing on digital strategy and marketing approaches across multiple platforms. Our core objective is to deliver both brand and business impact through our comprehensive services in Digital Solutions.

With extensive experience in digital marketing, we are equipped to offer perfect communication advice tailored for our clients' brands. Our vision is clear: delivering exceptional results at every stage.

Key Responsibilities

  • Plan, run, and optimize campaigns across Google Ads (Search, Display, PMax, Shopping, YouTube) and Meta Ads (Facebook & Instagram).
  • Drive performance and sales-led campaigns to achieve business objectives.
  • Manage and optimize Google Merchant Center feeds.
  • Set up and maintain accurate tracking using Google Tag Manager (GTM).
  • Monitor, analyze, and report campaign performance using Google Analytics and other reporting tools.
  • Manage campaign budgets, targeting, and bidding strategies to maximize ROI.
  • Stay updated with the latest trends, features, and best practices in performance marketing.

Requirements

  • Proven experience in managing Google & Meta Ads campaigns (2-3 years).
  • Hands-on experience with GTM, Shopping Ads, and campaign reporting.
  • Strong knowledge of performance marketing, analytics, and digital advertising platforms.
  • Excellent analytical and numerical skills with a data-driven mindset.
  • Ability to manage multiple campaigns, budgets, and performance goals effectively.
  • Strong attention to detail and passion for achieving measurable results.

Why Work with Us?

  • Opportunity to work on high-impact campaigns across multiple platforms.
  • Collaborative and growth-oriented work environment.
  • Exposure to the latest tools and digital marketing strategies.

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