Strategic Customer Engagement Specialist

2 days ago

Alleppey, Kerala, India beBeeCustomerEngagement Full time ₹ 9,00,000 - ₹ 12,00,000

**Braze Campaign Manager Position**

We are seeking a highly skilled professional to implement and optimize customer engagement campaigns using the Braze platform.

This role requires working closely with marketing, product, and engineering teams to deliver personalized messaging experiences across email, in-app, push, and SMS channels.

  • Develop, configure, and maintain campaigns in Braze using Liquid templating and Canvas
  • Integrate Braze with backend systems via REST APIs, Webhooks, and SDKs
  • Implement event tracking, user attributes, and audience segmentation
  • Collaborate with stakeholders to understand campaign requirements and translate them into Braze workflows
  • Troubleshoot and optimize message delivery, personalization, and performance
  • Ensure best practices in user privacy, compliance, and data security
  • Provide technical support and training to internal teams on using Braze, enabling them to leverage the platform effectively
  • Manage other Braze-related IT projects and tasks

**Requirements for Success**

  • Bachelor's or Master's degree in Computer Science, Mathematics, Economics, Statistics, or a related field
  • At least 2 years of hands-on experience working with the Braze platform
  • Experience working with Braze SDKs (iOS, Android, or Web)
  • Familiarity with Braze Currents and data streaming to external platforms (e.g., Salesforce, Segment)
  • Able to work independently in a remote, agile environment
  • Excellent communication and documentation skills

As a successful candidate, you will have a deep understanding of customer engagement strategies and a passion for leveraging technology to drive business results. You will be an excellent team player who is comfortable working with diverse stakeholders and has strong problem-solving skills.

In this role, you will have the opportunity to design, develop, and execute customer engagement campaigns that drive meaningful interactions and conversions. You will be responsible for ensuring the highest level of quality and effectiveness in your work, while also staying up-to-date with industry trends and best practices.

We offer a dynamic and collaborative work environment that fosters growth, innovation, and continuous learning. If you are a motivated and talented professional looking to make a significant impact, we encourage you to apply for this exciting opportunity.

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