Cybersecurity Product Launch Specialist

1 day ago

Bengaluru, Karnataka, India beBeeProductMarketing Full time ₹ 9,00,000 - ₹ 12,00,000
Product Marketing Team Lead

We are seeking an experienced Product Marketing Team Lead to join our team. This role will be responsible for developing and executing product marketing strategies to drive awareness, adoption, and revenue growth.

The ideal candidate will have a strong understanding of the cybersecurity landscape, buyer journeys, and threat intelligence market. They will also have experience driving product launches and collaborating across product, marketing, and sales functions.

Key responsibilities include:

  • Developing and executing product marketing strategies to drive awareness, adoption, and revenue growth.
  • Working closely with product managers to develop product-related content.
  • Leading end-to-end product launches and working closely with sales and marketing teams.
  • Delivering high-impact assets such as pitch decks, solution briefs, case studies, and videos.
  • Tracking, measuring, and optimizing marketing efforts for maximum impact on pipeline and revenue.

Required qualifications include:

  • 4-7 years of product marketing experience, preferably in the cybersecurity space.
  • Strong understanding of the cybersecurity landscape, buyer journeys, and threat intelligence market.
  • Experience driving product launches and collaborating across product, marketing, and sales functions.
  • Analytical mindset with ability to derive insights from market data.

Benefits include:

  • Competitive salary.
  • Full spectrum of generous perks and incentives.
  • Generous medical insurance cover for yourself and your family/dependents.
  • Food, unlimited snacks, and drinks available while at the office.
  • Opportunities for professional growth and development.

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