Performance Marketing Optimizer

4 days ago


Delhi, Delhi, India Lingaro Full time
About Lingaro
Lingaro Group is a renowned end-to-end data services partner to global brands and enterprises. We empower our clients to make data-driven decisions by delivering high-quality data solutions.

We pride ourselves on innovation, technology excellence, and a customer-centric approach in our data services.

A diverse and inclusive community has been fostered by our commitment to data excellence.

About the role:

The Ad Tech Expert/Ad Tech Consultant will be responsible for driving the success of clients' digital advertising campaigns, ensuring seamless data flow, and maximizing ad operations' efficiency.

This role requires a deep understanding of advertising technology, particularly with SaaS ETL tools and META Business Manager operations.

Main responsibilities:
  • Optimize and maintain data ingestion pipelines using Supermetrics and other tools
  • Collaborate with internal teams to understand data requirements and optimize data pipelines accordingly
  • Develop and implement effective solutions to address data-related challenges
  • Stay updated with the latest changes and updates in META Business Manager and implement best practices
Requirements:
  • Bachelor's degree in Marketing, Information Technology, Business, or a related field
  • Proven experience in managing data ingestion pipelines with tools like Supermetrics
  • Extensive experience with META Business Manager, including domain verification, pixel setup, and conversion API implementation
  • Strong analytical skills and attention to detail
  • Excellent problem-solving skills and ability to troubleshoot technical issues


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