Demand Generation Leader

3 days ago


Coimbatore, Tamil Nadu, India beBeeStrategy Full time ₹ 20,00,000 - ₹ 25,00,000
Lead Generation Strategist

We're seeking a results-driven Lead Generation Strategist to spearhead our multi-channel demand engine. As a key player in our marketing team, you'll be responsible for driving pipeline growth, customer acquisition, and expansion across our entire lifecycle.

Key Responsibilities:

  • Develop and execute end-to-end lead generation strategies that drive measurable results.
  • Tailor campaigns to persona-specific pain points and buying journeys.
  • Collaborate with cross-functional teams to optimize funnel performance using data, feedback, and experimentation.
  • Leverage generative AI tools to automate segmentation/personalization, develop/test messaging, and analyze funnel performance.

Requirements:

  • Experience in B2B SaaS demand generation and growth marketing, preferably in regulated industries (e.g., Life Sciences).
  • Deep familiarity with the Salesforce ecosystem.
  • 5-8+ years of experience in strategic leadership and tactical execution.
  • Proven expertise with generative AI tools in marketing contexts.
  • Demonstrated success driving pipeline and exceeding KPI-based goals.

About Us:

We're a fast-growing, 100% modern cloud company built natively on the Salesforce platform. Our next-generation solutions help organizations deliver high-quality products and services—safely, efficiently, and sustainably.

We empower our customers to mitigate risks, resolve issues proactively, and drive continuous improvement—while protecting their people, products, suppliers, and brands. Join us in shaping the future of quality and compliance



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