Senior Public Relations Specialist

2 days ago

Meerut, Uttar Pradesh, India beBeeStrategist Full time ₹ 18,00,000 - ₹ 24,00,000
Job Title: Senior Public Relations Strategist

About the Role:

  • We are seeking a highly motivated and experienced public relations professional to lead our communications efforts, driving client satisfaction and retention through effective communication strategies.

Key Responsibilities:

Client & Media Engagement
  • Liaise daily with clients and media professionals via telephone and email to build strong relationships and networks.
  • Manage the PR aspect of crisis situations, ensuring timely and effective communication.
  • Provide clients with information about new promotional opportunities and PR campaign progress.
Media Monitoring & Analysis
  • Monitor traditional and digital media outlets for coverage of our clients and industry trends.
  • Collate, analyze, and evaluate media coverage to inform future strategies.
Publicity & Campaign Management
  • Develop and execute publicity strategies and campaigns to drive client visibility and engagement.
  • Prepare briefs, scripts, and responses for interviews and media appearances.
  • Write and disseminate press releases, articles, and features to targeted media outlets.
Event Planning & Promotion
  • Organize and manage press conferences, open days, exhibitions, tours, and visits to promote client interests.
  • Attend and promote client events to media and PR platforms.
Brand Development & Partnership
  • Foster relationships with brands and third parties on behalf of our clients.
  • Develop quarterly and annual roadmaps in line with client business goals.
Influencer & Thought Leadership Engagement
  • Build relationships with industry leaders to grow awareness and influence.
  • Keep abreast of emerging trends, technologies, and influencer activities.
Research & Data Analysis
  • Commission and undertake market research to inform client strategies.
  • Analyze industry trends affecting clients and recommend communication strategies.

Requirements:

  • Strong communication and interpersonal skills.
  • Ability to work independently and as part of a team.
  • Excellent organizational and time management skills.

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