Digital Brand Strategist
4 days ago
Overview
We are seeking a highly skilled Digital Brand Strategist to join our team at Publicis Groupe. As a key member of our team, you will be responsible for developing comprehensive brand strategies that drive business results.
Salary
The estimated salary for this role is ₹800,000 - ₹1,200,000 per annum, depending on experience and qualifications.
Job Description
Your primary responsibility will be to gain a comprehensive context for communication strategies by analyzing various information sources, including demographics, socio-economic opportunities, and challenges through primary and secondary data insights.
You will also strategize, develop briefs, and inform project teams about consumer experience and behavioral trends. Additionally, you will work closely with senior members to advise on or design new research to further explore underlying consumer motivations.
Required Skills and Qualifications
To succeed in this role, you should have excellent presentation and communication skills, as well as in-depth strategic and tactical knowledge of online media and advertising industries.
A self-starting, confident team player with the ability to use technology to drive innovation throughout our businesses is essential.
Benefits
As a valued member of our team, you will enjoy a range of benefits, including professional growth opportunities, flexible working arrangements, and a dynamic work environment.
Others
This role requires 1-3 years of experience in digital brand strategy and a strong understanding of online media and advertising industries.
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