Digital Marketing Lead
2 weeks ago
EcoSmart Energy Systems LLC, a leading provider of end-to-end energy solutions, is seeking a highly skilled Digital Marketing Lead to join our team. As a key member of our marketing department, you will play a crucial role in developing and implementing comprehensive digital marketing programs that drive business growth and customer engagement.
About the Role:
- You will be responsible for creating and executing digital marketing strategies that align with our brand plans and business priorities.
- Work closely with our content marketing and design teams to develop engaging content for each stage of the customer's digital journey.
- Analyse and optimise the performance of our online assets, including our website and social media pages, to ensure maximum impact.
- Manage and control our digital marketing budget, allocating resources effectively across different channels.
- Utilise A/B testing and data analysis to inform and optimise our digital marketing campaigns.
- Develop and implement viral marketing campaigns across multiple social media platforms.
- Enhance app store optimisation and user analytics to drive downloads and improve customer engagement.
- Craft and execute strong employer branding strategies to attract top talent.
- Collaborate with internal and external stakeholders to promote and communicate the employee value proposition (EVP) and position our company as an employer of choice.
- Design and develop targeted recruitment campaigns to drive talent attraction and engagement across multiple channels.
Your Ideal Profile:
- A minimum of 2 years' experience in Digital Marketing, preferably within the Internet and Utilities industry.
- A proven track record of success in digital marketing, with a strong portfolio of achievements.
- Excellent analytical and problem-solving skills, with the ability to interpret numerical data and make informed decisions.
- Adaptability and flexibility, with the ability to thrive in a fast-paced environment.
About EcoSmart Energy Systems LLC:
We are a privately held company based in Dubai, UAE, with a strong commitment to innovation and excellence. Our company culture values teamwork, collaboration, and continuous learning, providing a supportive and dynamic work environment.
What We Offer:
- A competitive salary range of $80,000 - $120,000 per annum, depending on experience.
- Flexible working options to accommodate your lifestyle needs.
- The opportunity to make a meaningful impact and contribute to our company's growth and success.
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