Marketing Lead
24 hours ago
Job Title: Marketing Lead - Product Growth Strategy
About Us:
Human Capital Consulting Services is a leading consulting firm specializing in human capital development. We help businesses achieve their goals through effective talent management and strategic workforce planning.
Job Description:
We are seeking an experienced Marketing Lead to join our team in Bangalore. As a key member of our product marketing team, you will be responsible for developing and executing comprehensive go-to-market strategies for our software products.
Main Responsibilities:
- Manage a team of PMMs to drive marketing initiatives for Concerto software products.
- Conduct market research and analysis to identify key customer segments, trends, and competitive landscape.
- Develop and execute go-to-market plans for new product launches and updates.
- Collaborate with cross-functional teams to develop compelling visuals and design for marketing campaigns.
- Analyze and report on campaign performance, product adoption, and market trends.
Requirements:
- Team management experience is mandatory. Experience managing 2-3 PMMs is ideal.
- Btech degree and experience in cloud marketing field will be advantageous.
- MBA & 15+ years of product/services marketing experience with 4-5 years marketing for a cloud product or services.
- Strong understanding of B2B marketing, product launch, and go-to-market strategies.
- Excellent communication and stakeholder management skills.
Location: Bangalore
Salary Range: ₹1200000 - ₹2000000 per annum
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